The audience for this product is most definitely children considering it is merchandise from the popular Cbeebies TV show Lazy Town. This influences the text as there isn't a lot of detailed information on the packaging. The information is broken down with funky fonts to make it easy for a child to read. The purpose is to persuade consumers to buy the product. This is made obvious by the slogan 'it's 1 of your 5 a day.' The pronoun 'your' creates a personal connection between the child and the product, to not just inform them on what  a healthy diet is but also to make them more attracted to the product.  Technology has influenced this text as it has made it possible to use a wide variety of fonts and different colors on the packaging.